LG has launched the xboom Mini and xboom Rock, two portable Bluetooth speakers created in collaboration with artist will.i.am, and they are priced under 60 euros. The new models, announced for the Spanish market, combine advanced AI features with extreme durability and a compact design, aiming to deliver strong performance for outdoor adventures and everyday use.
What Are the LG xboom Mini and Rock?
The LG xboom Mini and LG xboom Rock are the latest additions to LG's xboom audio family. Both speakers were designed and tuned in direct collaboration with will.i.am, who lent his expertise to ensure high-quality sound. The Mini is a cube-shaped speaker available in black or warm gray, while the Rock has a more rugged build. The partnership with will.i.am goes beyond branding: he was involved in the acoustic calibration and design approval, according to LG.
These speakers are positioned as lifestyle products that blend portability with smart features. The Mini and Rock are compact enough to carry anywhere, yet they pack AI-driven enhancements that optimize audio in real time. LG aims to appeal to consumers who want premium features without spending a lot.

Key Features of the LG xboom Mini
The xboom Mini is a small cube that can be placed vertically or horizontally without compromising audio clarity. Despite its size, it offers up to 10 hours of battery life, making it suitable for all-day outings. It also carries an IP67 rating for water and dust resistance, so it can withstand splashes, rain, and dusty environments.

One standout feature is its built-in mount compatible with GoPro accessories, allowing users to attach the speaker to action cameras or mounts. Additionally, it supports USB Audio for high-fidelity sound and includes Party Link, which lets you pair multiple speakers for a louder experience. These features make the Mini a versatile companion for outdoor activities and social gatherings.

Design and Durability: Built for Adventure
Both speakers are designed to handle rough conditions. The xboom Rock, as the name suggests, likely emphasizes ruggedness, though specific details on its durability certifications were not provided in the announcement. The Mini's IP67 rating means it is fully protected against dust and can survive immersion in water up to 1 meter for 30 minutes. This level of protection is uncommon in budget speakers and underscores LG's focus on outdoor usability.
The collaboration with will.i.am also brings a touch of style. The Mini's minimalist cube design and color options (black or warm gray) reflect a modern aesthetic that fits various environments. The Rock may feature a more aggressive look, but both speakers are said to embody the artist's creative input.
AI Features and Sound Quality
LG emphasizes that these speakers integrate advanced AI functions, although the exact capabilities are not fully detailed. Typically, AI in portable speakers can include adaptive sound optimization based on the environment, voice enhancement for calls, and smart pairing. Given LG's history with AI in audio products, we can expect features like automatic equalization and scene-based tuning.
Will.i.am's involvement in tuning suggests a focus on bass and clarity, appealing to music lovers. The USB Audio support on the Mini ensures lossless audio playback when connected to a compatible device, which is a rare find in this price range. The Party Link feature adds social value, letting users chain multiple speakers for a bigger sound.
Pricing and Availability
The LG xboom Mini and Rock are priced under 60 euros, making them accessible to a wide audience. They are launching in Spain first, with no word yet on broader availability. At this price point, they compete with other budget Bluetooth speakers but stand out with their AI features, will.i.am branding, and rugged design.
For consumers in Spain, the speakers will be available through LG's usual retail channels. Given the trend of celebrity-endorsed tech, these models could attract fans of will.i.am and outdoor enthusiasts alike. LG has not disclosed exact release dates or whether the speakers will come to other European markets.
Comparison with Other Budget Speakers
To understand the value proposition, here's how the LG xboom Mini stacks up against typical budget speakers:
| Feature | LG xboom Mini | Typical Budget Speaker |
|---|---|---|
| Battery Life | Up to 10 hours | 8-12 hours |
| Water/Dust Resistance | IP67 | IPX5-IPX7 |
| AI Features | Yes (specifics TBA) | Rare |
| Special Mount | GoPro compatible | None |
| USB Audio | Yes | Sometimes |
| Price | Under 60 euros | 30-80 euros |
The Mini's IP67 rating and GoPro mount give it an edge for outdoor users, while AI features could provide better sound adaptation. However, without detailed specs on the Rock, it's hard to compare fully. The background to this story is set out in LG xboom Rock Review: Compact, Tough, and Summer-Ready. A related thread runs through LG xboom Power Speakers Add AI Karaoke and Up to 440W. Earlier coverage in Australian Ski Resorts Cost Soars: Families Priced Out shows how the argument developed.
What This Means for the Audio Market
LG's move reflects a growing trend of celebrity collaborations in tech, where artists lend their brand and expertise to consumer products. Will.i.am, known for his tech ventures, adds credibility and appeal. The integration of AI in budget speakers also signals that smart features are becoming mainstream. A closer look at the same subject appears in Trending: latest articles. Anyone following the wider picture can start with Best Budget Bluetooth Speakers: Top 7 Picks for Every Use. The same theme surfaces in Ikea's $5 Bluetooth Speaker: The Perfect Mini for Any Corner, which takes a different angle.
For LG, these speakers could help capture the youth market and outdoor enthusiasts. The sub-60-euro price makes them impulse buys, and the rugged design ensures they can be taken anywhere. If successful, LG might expand the line to other regions. Context on how this played out before sits in Nilait Acustiq Bluetooth Speakers: Soundbar Alternative Deal. A companion piece, Marshall Acton IV and Stanmore IV: Enhanced Home Speakers, approaches the same subject from another angle.
FAQ
What is the price of the LG xboom Mini and Rock?
Both speakers are priced under 60 euros, according to LG's announcement. This makes them affordable options in the portable Bluetooth speaker market.
Do these speakers have AI features?
Yes, LG states that the xboom Mini and Rock integrate advanced AI functions, though specific details were not provided. These may include adaptive sound optimization and smart pairing.
Are the speakers waterproof?
The xboom Mini has an IP67 rating, meaning it is dust-tight and can withstand water immersion up to 1 meter for 30 minutes. The Rock's rating was not specified but is likely rugged.
Where can I buy the LG xboom Mini and Rock?
They are launching in Spain first through LG's retail partners. Availability in other countries has not been announced.
Our Take
The LG xboom Mini and Rock offer a compelling mix of celebrity design, AI features, and rugged durability at a budget price. The Mini's GoPro mount and USB Audio are particularly innovative for its class. However, the lack of detailed AI specs leaves some questions. If you're in Spain and need a portable speaker for adventures, these are worth considering. We'll update this article as more information becomes available.