Online scams targeting hobbies like gaming, festival-going, and shopping are on the rise, with younger adults increasingly at risk. According to recent research, those aged 18-34 are almost three times as likely to report being targeted online as the over-65s, with social media being the biggest source of scams. As scammers become more sophisticated, even tech-savvy individuals can fall victim. But with awareness and secure payment methods, you can protect yourself.
Why Hobby-Related Scams Are Increasing
Scammers are increasingly targeting people through the activities they enjoy most. Whether it's buying tickets to a music festival, purchasing in-game currency, or snagging a deal on a new gadget, cybercriminals are exploiting these interests. They create fake websites, social media ads, and phishing emails that look legitimate, tricking even experienced digital users.
Common Scams in Gaming, Festivals, and Shopping
- Fake ticket sales: Scammers advertise sold-out festival tickets on social media, take payment, and disappear.
- In-game currency scams: Offers for cheap V-Bucks or Robux lead to phishing sites that steal login credentials.
- Counterfeit shopping sites: Ads for heavily discounted designer goods or tech gadgets that never arrive.
- Social media giveaway scams: Fake accounts claim you've won a prize but require a fee or personal info to claim it.
Who Is Most at Risk?
Contrary to popular belief, younger people are more frequent targets. The 18-34 age group is nearly three times more likely to report being targeted than those over 65. This may be because they spend more time online and engage in risky behaviors like using public Wi-Fi for transactions or clicking on unfamiliar links. More than a third of younger victims say they felt stupid or naive about falling for a scam, but scammers are highly skilled at creating convincing schemes.
How to Protect Yourself from Hobby Scams
Staying safe online requires a combination of awareness, technology, and secure payment practices. Here are key steps:
- Use secure payment methods: Credit cards and services like Visa offer fraud protection and can help you dispute fraudulent charges.
- Verify sellers: Check reviews, ratings, and contact information before making a purchase.
- Be wary of deals that seem too good to be true: If a price is significantly lower than market value, it's likely a scam.
- Enable two-factor authentication: Add an extra layer of security to your gaming and social media accounts.
- Educate yourself: Follow scam awareness resources and stay updated on the latest tactics.
Comparison of Scam Types and Protection Strategies
| Scam Type | Common Tactic | Protection Strategy |
|---|---|---|
| Fake Ticket Sales | Social media ads for sold-out events | Buy from official vendors; use secure payment |
| In-Game Currency | Phishing sites offering cheap currency | Only purchase through official game stores |
| Counterfeit Shopping Sites | Discounted designer goods or tech | Research seller; check reviews; use credit card |
| Social Media Giveaways | Fake accounts requesting fees or info | Never pay to claim a prize; verify legitimacy |
The Role of Payment Technology in Fraud Prevention
Behind the scenes, the payments industry is working together, using advanced technology and shared intelligence to help detect and prevent fraud. Visa, for example, employs AI and machine learning to monitor transactions in real-time and flag suspicious activity. This means when you shop online with a Visa card, you have an extra layer of protection. Chris Dorrington, head of risk at Visa UK & Ireland, says: "Scammers are becoming increasingly sophisticated, often targeting people through the activities they enjoy most. As fraud tactics continue to evolve, keeping people safe requires a combination of awareness, technology and industry collaboration."

FAQ
Are younger people more likely to be scammed online?
Yes, research shows that those aged 18-34 are almost three times as likely to report being targeted online as the over-65s. This is partly because they spend more time online and engage in activities like gaming and social media shopping, which scammers exploit.
What are common scams targeting gamers?
Common gaming scams include fake in-game currency offers, phishing links that steal login credentials, and fraudulent websites selling game keys or accounts. Always purchase through official platforms and enable two-factor authentication.
How can I protect myself from online shopping scams?
Use secure payment methods like credit cards, verify sellers before purchasing, be cautious of deals that seem too good to be true, and regularly monitor your accounts for unauthorized transactions.
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