Sam Neill Wine Sales Soar 1,828% After Actor’s Death 2026

Sales of Sam Neill's Two Paddocks wine have skyrocketed since the beloved actor’s death, with fans raising glasses of his Pinot Noir in tribute. The 78-year-old New Zealander passed away on July 13 from pneumonia, just months after revealing he was cancer-free following treatment for stage three blood cancer. His representative urged fans to donate to causes he cherished instead of sending flowers, but many have also chosen to honor him through his own wine label.

Massive Sales Surge for Two Paddocks

Data from Liquorland New Zealand shows Two Paddocks Pinot Noir jumped from the 423rd best-selling wine to number five within days—a staggering 1,828% increase. Regional Wines in Wellington sold out completely on the day of his death, while Moore Wilson’s reported selling five times the usual volume. “Customers plan to enjoy Sir Sam Neill’s movies with a glass of his wine,” said Amanda Thompson, Moore Wilson’s general manager.

How Fans Are Celebrating His Life

• Pairing a glass of Two Paddocks with classic Sam Neill films like Jurassic Park
• Stocking up cellars with his Pinot Noir, Riesling, and Rosé
• Restaurants and cafes adding blackboard specials in his honor

Comparison of Sales Before and After

Two Paddocks general manager Jacqui Murphy told the Guardian that Neill would have been “touched” by the outpouring. “He believed wine was about conviviality—sitting around a table with friends and family. I’m sure he would regret the reason, but he’d love the gesture.”

Sam Neill’s Winemaking Legacy

Neill launched Two Paddocks in the Central Otago region of New Zealand, producing award-winning Pinot Noir, Riesling, and Rosé. He was known for donating his wines to charity events and gifting them to colleagues. His passion for winemaking, combined with his acting career, made him a beloved figure in both Hollywood and the wine world.

Where to Buy Two Paddocks Wine

With demand soaring, some retailers have limited allocations. Check Liquorland New Zealand, Moore Wilson’s, and specialty wine shops. Online orders may also be available through the Two Paddocks website. Act fast if you want to raise a glass in his memory.

FAQ

Sam Neill’s legacy lives on through his films and his wine. Whether you’re a longtime fan or discovering Two Paddocks now, raising a glass of his Pinot Noir is a fitting tribute to an actor who lived life with passion and generosity.