The iPhone 17 has finally seen a significant price drop, reaching a new historical low during MediaMarkt's Apple Days promotion. After months of limited stock and unappealing discounts, this offer stands out as the best chance to grab Apple's latest at a reduced price.
MediaMarkt is currently running its Apple Days campaign, and the iPhone 17 is the star of the show with a record-low price of €899. That's a €60 discount from the official recommended price of €959. However, this deal is only available until May 28 at 09:00, so act fast.
Why the iPhone 17 Is Finally Worth Buying
The iPhone 17 has been plagued by irregular stock since its launch eight months ago, especially the base model. Many stores have struggled to keep it on shelves, and discounts have been scarce. This MediaMarkt offer is a rare opportunity to buy it at a lower price with sufficient stock available in all five colors.

What makes this deal even sweeter is that the iPhone 17 is the model that has benefited most from the generational leap. It features a 6.3-inch display with a 120Hz refresh rate, a first for non-Pro iPhones. This means smoother scrolling and more responsive gaming, a feature previously reserved for Apple's premium models.
Key Features of the iPhone 17
- 120Hz ProMotion display: Enjoy buttery-smooth animations and scrolling on a 6.3-inch screen.
- Improved camera system: The iPhone 17 boasts enhanced low-light performance and new computational photography features.
- A19 chip: Faster and more efficient than ever, handling demanding apps with ease.
- Longer battery life: Thanks to optimizations, it lasts up to 2 hours longer than the iPhone 16.
- Five vibrant colors: Choose from a range of finishes to suit your style.
These upgrades make the iPhone 17 a compelling choice for anyone upgrading from an older model, especially at this discounted price.
How This Deal Compares to Previous Offers
Since its launch, the iPhone 17 has seen very few discounts, and most were minimal. The table below shows how this MediaMarkt offer stacks up against typical pricing.
| Retailer | Price | Discount | Availability |
|---|---|---|---|
| MediaMarkt (Apple Days) | €899 | €60 off | In stock, all colors |
| Apple Store | €959 | None | Limited stock |
| Other retailers | €929-€959 | Up to €30 off | Intermittent |
As you can see, the MediaMarkt deal is the most attractive so far, especially given the current stock situation. The background to this story is set out in Amazon Drops iPhone 16e to Record Low Price of 504 Euros. A related thread runs through iPhone 17 Pro Hits Record Low Price in August Sale. Earlier coverage in iPhone 17 Price Drop: Should You Buy Now or Wait shows how the argument developed.
What to Consider Before Buying
While this is a great deal, there are a few things to keep in mind. First, the offer ends on May 28 at 09:00, so you'll need to act quickly. Second, while stock is currently available, it may sell out fast given the popularity of the model. A closer look at the same subject appears in iPhone Air 512GB Hits Record Low Price Before Apple Event. Anyone following the wider picture can start with Xiaomi 17 Price Drop: New All-Time Low at MediaMarkt. The same theme surfaces in Kindle Colorsoft Hits Record Low Price Before Amazon Price Hike, which takes a different angle.
Also, consider whether you need the base model or if a higher storage tier might be worth the extra cost. The €899 price is for the base model, but MediaMarkt may offer other configurations at discounted rates as part of the Apple Days promotion. Context on how this played out before sits in Apple iPhone Duo Foldable: Official Launch, Price, Specs & Release Date. A companion piece, Fujifilm Instax Pal Hits Record Low Price at MediaMarkt, approaches the same subject from another angle.
FAQ
What is the iPhone 17's record-low price at MediaMarkt?
The iPhone 17 is available for €899 at MediaMarkt during its Apple Days promotion, which is €60 off the official price of €959. This is the lowest price seen since launch.
When does the MediaMarkt Apple Days offer end?
The promotion ends on May 28 at 09:00. After that, the price will likely return to normal, so it's best to take advantage of the deal before then.
Is the iPhone 17 worth buying at this price?
Yes, the iPhone 17 offers significant upgrades over the iPhone 16, including a 120Hz display and improved performance. At €899, it's a solid value, especially considering the limited availability and rare discounts.
What colors are available for the iPhone 17 at MediaMarkt?
MediaMarkt offers the iPhone 17 in all five official colors, subject to availability. You can choose your preferred finish at the discounted price.
With the iPhone 17 finally at a record-low price, this is a deal worth considering. Remember, the offer ends soon, so don't miss out.