Eustella is a new European AI assistant that aims to be a privacy-focused alternative to Claude, Gemini, and ChatGPT. Developed by Vienna-based newsrooms.ai, it combines conversational AI with agent capabilities, allowing you to ask questions and delegate tasks on your mobile device.
The assistant is marketed with privacy as its flagship feature, promising full control over your data and no profile building or AI training on your information. However, there's a catch: while the company is Austrian, the data is hosted on servers in the United States, managed by German company IONOS CLOUD. This raises questions about the actual privacy guarantees.
What Is Eustella and Who Is Behind It?
Eustella is a personal AI assistant created by newsrooms.ai, a company based in Vienna, Austria. The project is positioned as a European alternative to major AI assistants, with the tagline "created in Europe for Europeans." The company emphasizes data sovereignty and privacy as key differentiators.

At its core, Eustella is an AI assistant with agent capabilities. This means it can handle both traditional conversational queries and perform tasks on your behalf on your mobile device. The assistant is available for Android and iOS, making it accessible to a wide range of users.

What Can You Do with Eustella?
Eustella offers two main modes of interaction. First, you can ask it any type of question, similar to how you would use Claude, ChatGPT, or Gemini. This includes getting information, generating text, answering complex queries, and more. Second, you can instruct it to perform tasks on your device, leveraging its agent capabilities.

The agent functionality allows Eustella to automate actions within your mobile environment. For example, it might help you manage emails, schedule appointments, or interact with other apps. The exact scope of these agent capabilities depends on the implementation and permissions granted.

- Conversational AI: Ask questions and get answers on a wide range of topics.
- Task automation: Delegate actions on your device to the AI agent.
- Privacy-focused: Claims no profile building or AI training on your data.
- Cross-platform: Available on both Android and iOS.
- European development: Built by an Austrian company with data hosted in Europe (though on US-owned infrastructure).
Privacy and Data Hosting: What You Need to Know
Eustella's main selling point is privacy. The company states that you maintain full control over your information and that no profiles are built nor AIs trained on your data. This is a significant claim in an era where data privacy concerns are growing.
However, the data is hosted on servers located in Europe but managed by IONOS CLOUD, a German company. While this may satisfy European data protection regulations, it's worth noting that IONOS CLOUD is a subsidiary of IONOS SE, which has ties to US markets. The article excerpt mentions that data is hosted on servers in the United States, which contradicts the European hosting claim. This discrepancy is important for users who prioritize data locality.
| Feature | Eustella | ChatGPT | Claude | Gemini |
|---|---|---|---|---|
| Developer | newsrooms.ai (Austria) | OpenAI (US) | Anthropic (US) | Google (US) |
| Agent capabilities | Yes | Limited | Limited | Limited |
| Data hosting | Europe (IONOS CLOUD) | US | US | Global |
| Privacy focus | High | Moderate | Moderate | Moderate |
| Platforms | Android, iOS | Web, mobile | Web, mobile | Web, mobile |
Pricing: How Much Does Eustella Cost?
Eustella offers both free and paid plans. The free tier likely provides basic access to the assistant's conversational abilities, while paid plans unlock advanced features such as increased usage limits, priority access, and possibly enhanced agent capabilities. Specific pricing details are not provided in the source article, but you can expect a subscription model similar to other AI assistants.
For comparison, ChatGPT Plus costs $20 per month, Claude Pro is also $20 per month, and Gemini Advanced is $19.99 per month. Eustella's pricing will likely be competitive, but without official figures, it's hard to say. We recommend checking the official website for the latest pricing information.
Who Should Consider Eustella?
Eustella is aimed at users who prioritize privacy and data sovereignty. If you are concerned about US-based tech companies handling your data, a European alternative might appeal to you. Additionally, the agent capabilities could be useful for those who want to automate tasks on their mobile devices. The longer history behind the story is traced in Eustella: The European AI Assistant Alternative to ChatGPT.
However, the discrepancy in data hosting claims (US vs. Europe) means you should do your own research before trusting the privacy promises. Also, as a newer entrant, Eustella may not yet match the sophistication and breadth of features offered by established players like ChatGPT or Gemini. The background to this story is set out in OpenAI GPT-6 Sol and Luna: AI Race Enters a New Cost-Focused Phase. A related thread runs through OpenAI Dots Agent: GPT-6 Astra Powers New AI Work Assistant. Earlier coverage in Trending: latest articles shows how the argument developed.
What to Watch Next
As Eustella develops, watch for clearer communication about data hosting and privacy practices. The company needs to resolve the contradiction between its European hosting claims and the mention of US servers. Additionally, the agent capabilities will be a key differentiator if they prove reliable and useful. A closer look at the same subject appears in W Social: What It Is, How It Works, Verification, and Features. Anyone following the wider picture can start with How to Use ChatGPT on WhatsApp Now That It's Back in the EU. The same theme surfaces in Internxt Black Friday: 87% Off European Cloud Storage Alternative, which takes a different angle.
We'll also be looking for independent audits of Eustella's privacy claims and comparisons of its performance against competitors. For now, it's an interesting option for privacy-conscious European users, but proceed with caution. Context on how this played out before sits in ChatGPT Computer History: How It Tracks Your Desktop Activity. A companion piece, Why Sharing ChatGPT or Claude Passwords Is a Privacy Risk, approaches the same subject from another angle.
FAQ
What is Eustella?
Eustella is a European AI assistant developed by newsrooms.ai, based in Vienna. It offers conversational AI and agent capabilities on mobile devices, with a focus on privacy.
Is Eustella free?
Eustella likely offers a free tier with basic features, but paid plans are expected for advanced capabilities. Check the official website for current pricing.
Where is Eustella's data hosted?
According to the company, data is hosted on servers in Europe managed by IONOS CLOUD. However, the source article also mentions US servers, so this is unclear and worth verifying.
How does Eustella compare to ChatGPT?
Eustella emphasizes privacy and European data hosting, while ChatGPT is US-based. Eustella also offers agent capabilities, which ChatGPT has in limited form. However, ChatGPT is more established and feature-rich.