The best supermarket coleslaw can transform a simple meal into a creamy, crunchy delight, but finding the perfect jar or tub among the sea of options is no easy feat. Our expert taste test evaluated popular brands on appearance, aroma, texture, and taste, with extra points for value. We also considered the use of preservatives and stabilizers, which often compromise quality. Read on to discover which coleslaws earned top marks and which ones to avoid.
What Makes a Great Supermarket Coleslaw?
A truly exceptional coleslaw strikes a balance between creamy dressing and crisp vegetables. The best products use quality mayonnaise, fresh cabbage, and minimal additives. In our test, we found that products without stabilizers and gums had a more appealing, natural texture, while those with added preservatives often felt moussey or gloopy.
Another key factor is the raw onion aroma—an overpowering onion scent can ruin an otherwise good slaw. We marked down products with a pungent, sweaty smell, as it indicates poor ingredient freshness or over-processing.
The Winners: Top-Rated Supermarket Coleslaws
After tasting and rating numerous options, two standout products emerged. Here’s a closer look at the best overall and best bargain picks.
Best Overall: Waitrose Deli-Style Coleslaw with Red Onion and Chives
This Waitrose coleslaw impressed us with its lovely, crunchy, finely shredded texture and creamy sauce. It contains no stabilizers or gums, and the red onion and chives are present but not overpowering. The mayonnaise includes whipping cream, free-range egg yolk, and UK dairy, giving it a rich, indulgent flavor. At £1.85 for 300g (62p/100g), it’s a premium choice that delivers on taste and quality.

Best Bargain: Aldi Specially Selected Rich & Indulgent Coleslaw
If you’re looking for value without sacrificing flavor, the Aldi rich and indulgent coleslaw is a top contender. Priced at just £1.29 for 300g (43p/100g), this creamy, chunky coleslaw is unctuous and moreish. It’s fresh, crunchy, and well balanced with sweetness and acidity, making it a fantastic budget-friendly option.
How We Tested and Rated
Each coleslaw was evaluated on four criteria: appearance, aroma, texture, and taste. We also factored in price per 100g to assess value. Products with off-putting odors or overly processed textures were penalized, while those with fresh, vibrant ingredients scored higher.

| Product | Price (per 100g) | Rating | Key Features |
|---|---|---|---|
| Waitrose Deli-Style Coleslaw | 62p | ★★★★☆ | Crunchy, creamy, no stabilizers |
| Aldi Specially Selected | 43p | ★★★☆☆ | Chunky, moreish, well balanced |
Key Takeaways for Coleslaw Lovers
- Look for products with minimal ingredients—avoid stabilizers and gums for better texture.
- Check the aroma: a strong onion smell is a red flag.
- Premium brands like Waitrose offer superior quality, but Aldi proves you don’t have to spend a lot for great taste.
- Fresh, crunchy cabbage is essential; avoid slaws that are overly mushy or gloopy.
Frequently Asked Questions
What is the best supermarket coleslaw?
Why do some coleslaws taste bad?
How can I choose a good coleslaw at the supermarket?
Whether you prefer a deluxe deli-style or a budget-friendly tub, our taste test shows that there’s a supermarket coleslaw out there to satisfy your cravings. Keep these tips in mind next time you’re in the chilled aisle, and you’ll never have to settle for a sad, soggy slaw again.