Starbucks Xinjiang Stores Spark US Lawmaker Backlash 2026

Starbucks Xinjiang stores have ignited a firestorm of criticism from US lawmakers, who are urging the coffee giant to close its newly opened outlets in China's Xinjiang region. The move comes amid longstanding accusations of widespread human rights abuses against Muslim minorities, including Uyghurs, in the area.

Why Starbucks Xinjiang Stores Are Under Fire

On Tuesday, Starbucks opened two stores in Xinjiang, including a flagship location in Urumqi's Grand Bazaar tourist area. Videos on Chinese social media showed long queues and influencers promoting special edition drinks like "milk-skin-flavoured salty milk tea." However, the celebration was short-lived as US Representative John Moolenaar, chair of the House select committee on China, called the decision "morally bankrupt."

"There is no justifiable reason for an American company to do business in a region where the Chinese Communist party has detained more than a million Uyghurs and is stripping them of their faith, language and culture," Moolenaar said. "Every cup sold in these stores ties an iconic American brand to the CCP's brutal campaign against the Uyghurs."

Background on Xinjiang Allegations

Washington and several other governments have accused China of genocide in Xinjiang, a charge Beijing categorically denies. The United Nations has warned of possible crimes against humanity, including the detention of over a million Uyghurs and other Muslim minorities. China maintains that its actions in Xinjiang are for counter-terrorism and economic development.

Starbucks' Business Move and Its Implications

Starbucks' expansion into Xinjiang is part of its broader strategy in China, where it recently sold a controlling stake in its retail business to Hong Kong-based Boyu Capital. The company has not yet responded to the lawmakers' calls to close the stores. This controversy could have significant ramifications for Starbucks' brand image and operations in the US and globally.

Key Takeaways

• US lawmakers demand closure: Rep. John Moolenaar and others call Starbucks' Xinjiang stores "morally bankrupt."
• Human rights concerns: Allegations of genocide and crimes against humanity in Xinjiang persist, with China denying them.
• Business vs. ethics: Starbucks faces a dilemma between expanding in China and upholding ethical standards.
• Potential backlash: The controversy could lead to boycotts and reputational damage for the coffee chain.

Comparing Stakeholder Positions

What's Next for Starbucks in China?

As pressure mounts, Starbucks must navigate a complex landscape. The company's response will be closely watched by investors, activists, and consumers alike. Whether it chooses to stand by its Xinjiang stores or yield to calls for closure, the decision will have lasting impacts on its global reputation.

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