Lidl Sells a Philips 43-Inch QLED Smart TV for Under 325 Euros 2026

Lidl, the German discount supermarket chain, is now selling a Philips 43PUS7800/12 QLED smart TV through its online store, marking another step in the retailer's expansion beyond groceries into consumer electronics. The television is priced at €324.99 on Lidl's website, but shoppers can find it even cheaper at PcComponentes for €248.99.

The move highlights how supermarkets are increasingly competing with traditional electronics retailers, offering everything from food to tools and now smart TVs. For budget-conscious consumers, this could be a convenient option—but is the TV any good?

What the Philips 43PUS7800/12 Offers

The Philips 43PUS7800/12 is a 43-inch QLED television aimed at small living rooms or spaces where viewers sit relatively close to the screen. Despite its low price, it packs several features typically found in more expensive models.

It supports 4K resolution and HDR10+, meaning compatible content from streaming platforms will display with enhanced contrast and color. The TV runs on Philips' own Titan OS, which provides access to popular apps and streaming services.

Audio is handled by a speaker system compatible with Dolby Atmos, delivering immersive sound on supported content. Additionally, the TV includes Alexa voice control, allowing users to operate certain functions hands-free.

Key Features at a Glance

• 43-inch QLED panel with 4K resolution for sharp, vibrant visuals.
• HDR10+ support for improved contrast and color on compatible streaming content.
• Titan OS operating system with access to major streaming apps.
• Dolby Atmos compatible speakers for immersive audio.
• Alexa voice control for hands-free operation.
• Compact size ideal for small living rooms or bedrooms.

Price Comparison: Lidl vs. PcComponentes

While Lidl offers the TV at €324.99, PcComponentes lists the same model at €248.99—a difference of €76. That's a significant saving, especially for a budget TV. Consumers should always compare prices before buying, as supermarket deals aren't always the cheapest. The background to this story is set out in Carrefour Deal: Hisense 50-Inch QLED TV Under 300 Euros.

Who Should Consider This TV?

This Philips model is best suited for buyers looking for a secondary TV for a bedroom, kitchen, or small apartment. Its 43-inch screen is compact enough to fit in tight spaces, and the QLED panel offers better color and brightness than standard LED TVs at this price point. The longer history behind the story is traced in Lidl Discounts Philips 55-Inch QLED TV with Dolby Atmos by 50%. More on the surrounding debate is collected in MediaMarkt Smart TV Deal: 75-Inch Philips MiniLED for Under €557.

However, if you have a larger living room or sit far from the screen, you might want to consider a bigger size. Also, while the Titan OS is functional, it may not have as many apps as Android TV or Roku. The background to this story is set out in Philips 65-Inch QLED TV with Ambilight Drops to Record Low Price at Carrefour. A related thread runs through Xiaomi TV F Pro 2026 Deal: 32-Inch QLED TV for Just 129 Euros. Earlier coverage in Philips 32PQS6901/12 QLED Ambilight TV Hits Lowest Price at €239 shows how the argument developed.

Why Supermarkets Are Selling TVs

Lidl's move into selling televisions is part of a broader trend where supermarkets leverage their online platforms to offer non-grocery items. This can be convenient for shoppers already browsing the site, but it also means competition with specialized electronics retailers. A closer look at the same subject appears in Amazon Deal: 75-Inch Philips Ambilight QLED TV for Home Theater. Anyone following the wider picture can start with Carrefour Discounts 55-Inch TCL QLED Smart TV with Google TV and Dolby Atmos. The same theme surfaces in Lidl's Sparkling Water Maker Sells Out: Philips GoZero Alternative, which takes a different angle.

For consumers, the key takeaway is to shop around. A supermarket might have a good deal, but a quick check with dedicated tech stores could save you money. Context on how this played out before sits in Lidl Happy Days: 10% Off Everything With No Minimum Spend. A companion piece, Xiaomi 75-Inch QLED TV at Carrefour: Save Big on Google TV, approaches the same subject from another angle.

FAQ

Ultimately, the Philips 43PUS7800/12 is a compelling budget TV, but savvy shoppers should compare prices—especially since PcComponentes offers it for less. As supermarkets continue to diversify their online offerings, consumers benefit from more choices and competitive pricing.