A vast new Beatles museum in Liverpool, hailed as “extraordinary” by Paul McCartney, is set to open in 2028. The 100,000 sq ft attraction will replace the current Beatles Story museum and become the band’s first official fan experience in their home city.
The project is a major upgrade for the Beatles Story, which opened in 1990 at the Royal Albert Dock. Ownership will pass to Apple Corps, the Beatles’ company, and the museum will move to the former St John’s Market site near Lime Street station.
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What the New Beatles Museum Will Include
The new museum will be four times larger than the current Beatles Story. It is being billed as a “multi-hour experience” that recreates key settings from the band’s history, from their childhood homes to the Cavern Club and beyond.
Apple Corps has also announced it will renovate St Johns Beacon, Liverpool’s second-tallest building. The 450ft tower, unused since 2024, will become a separate attraction themed around the Beatles’ animated film Yellow Submarine.
Key Features of the Project
- 100,000 sq ft museum space, four times bigger than the current Beatles Story
- Ownership by Apple Corps, making it the band’s first official fan experience in Liverpool
- Location at the former St John’s Market, close to Lime Street station
- Recreated settings from the Beatles’ history, including childhood homes and the Cavern
- St Johns Beacon tower to become a Yellow Submarine-themed attraction
Why This Matters for Beatles Fans and Liverpool
Paul McCartney called the plans “extraordinary,” and Andy Burnham, Mayor of Greater Manchester, praised the ambition. The project is expected to draw tourists from around the world and boost Liverpool’s economy.
The Beatles Story has been a fixture in Liverpool for over three decades, but the new museum represents a significant leap in scale and ambition. It will offer fans a more immersive and comprehensive look at the band’s legacy.
Comparison: Old vs. New Beatles Story
| Feature | Current Beatles Story | New Museum (2028) |
|---|---|---|
| Size | 25,000 sq ft (approx.) | 100,000 sq ft |
| Location | Royal Albert Dock | St John’s Market |
| Ownership | Independent | Apple Corps |
| Experience | Traditional museum | Multi-hour immersive experience |
| Additional Attraction | None | Yellow Submarine-themed tower |
The Vision Behind the Museum
The new museum aims to transport visitors back to the Beatles’ early days in Liverpool. It will recreate the streets, clubs, and homes that shaped the band, offering a nostalgic journey through their history.
For those interested in the band’s connection to specific Liverpool locations, the Dungeon Lane Beatles nostalgia meets coastal birdwatching piece explores how the city’s landmarks continue to inspire fans.
The Yellow Submarine tower will add a whimsical touch, celebrating the band’s psychedelic era. It will be a separate attraction, likely featuring interactive exhibits and panoramic views of the city.
What to Watch Next
As the project develops, fans can expect more details about the exhibits and opening timeline. The museum is part of a broader effort to cement Liverpool’s status as a premier destination for music tourism.
For a deeper look at the Beatles’ enduring legacy in Liverpool, the Dungeon Lane Beatles tour: coastal beauty and birdwatching article offers a unique perspective on the band’s roots.
Meanwhile, the involvement of Apple Corps signals a new chapter in how the Beatles’ brand is managed. The company’s decision to take over the museum and tower shows a commitment to preserving the band’s history in their hometown.
Fans eager to learn more about the band’s official projects might also be interested in the Paul McCartney height demand for Sam Mendes Beatles films, which highlights another area where the band’s legacy is being carefully curated.
For those who enjoy exploring Liverpool’s connection to the Beatles, the Dungeon Lane Beatles nostalgia meets coastal birdwatching beauty piece combines music history with the city’s natural attractions.
As technology continues to shape how we experience music history, the AI resurrects Janis Joplin and Beatles: who really wins article raises thought-provoking questions about authenticity and legacy.
FAQ
When will the new Beatles museum open?
The new Beatles museum is scheduled to open in 2028 in Liverpool. It will replace the current Beatles Story museum at the Royal Albert Dock.
Where will the new museum be located?
It will be located at the former St John’s Market site, close to Liverpool’s Lime Street railway station. The nearby St Johns Beacon tower will become a separate Yellow Submarine-themed attraction.
Who owns the new Beatles museum?
Apple Corps, the Beatles’ company, will take ownership of the museum. This makes it the band’s first official fan experience in their home city.
What can visitors expect at the new museum?
Visitors can expect a multi-hour experience with recreated settings from the Beatles’ history, including their childhood homes and the Cavern Club. The museum will be four times larger than the current one.
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