The watch brandZenithsets his watchPilot Ton-upunderway to kick off theDistinguished Gentleman’s Ride 2016, a race that showcases the timeless design of café racer, bobber, scrambler motorcycles and the best custom and other classic models, with the aim of raising awareness about prostate cancer and raising funds to combat it.
This Sunday, September 25, more than 50,000 elegantly dressed bikers will cruise the streets of 550 cities in 90 countries. Founded in 2012, theDistinguished Gentleman's Ridees one of the biggest events in the motor world. It has its origins in a photograph from the series "Mad Men" in which Don Draper appears on a classic motorcycle wearing his most elegant suit. The photo inspired the idea that a themed race could be a great way to combat the negative stereotype that motorcyclists are often associated with.
From August 1 to October 30, the fundraising period is open and the goal is to raise $5 million. To contribute to fundraising,Zenithlaunches a special edition for the DGR of thePilot Ton-up, of only 5 pieces, as a prize for the highest fundraisers around the world.
First presented inBaselworld 2016, el Pilot Ton-upIt houses a legendary movement inside its large 45 mm diameter aged steel case. It also has a spherevintageof unbeatable readability. It is the perfect model for the spirit of theDistinguished Gentleman's Ride, since it evokes several of its most important characteristics: strong personality, originality, freedom and style.
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